About me

(& Teddy)

Black and white photo of Karen with shoulder-length hair, wearing glasses and a suit jacket, smiling in front of a textured wall.

Hi, I’m Karen

I'm a freelance digital marketer working with small e-commerce brands across the UK.

Before going freelance, I spent four years in-house, where I went from managing PPC campaigns to leading the entire marketing function as Head of Marketing. Before that, I worked at a digital marketing agency working with global cycling brands across paid media, specialist magazines, and online channels.

These days, I work with Shopify brands that need someone who actually gets stuck into their marketing. Not just setting things up and walking away, but properly managing ads, email, and strategy on an ongoing basis. I treat every client's budget like it's my own, because I know what it's like when every pound has to work.

I went freelance because I wanted to work closely with brands I believe in, on my own terms. No big agency overhead. No cookie-cutter strategies. Just focused, hands-on marketing from someone who genuinely cares whether it works.

Want to know more about how I work? Get in touch and let's have a chat.

  • "Karen's organisational skills in media planning were exceptional. Even with our constantly shifting budgets and timeframes, she maintained a clear and efficient process, which helps us stay on track as we developed media plans and campaigns to support a product launch in a new category".

    - Megan Tompkins

A dog relaxing and laying on a plush blanket in a cozy setting.

This is Teddy

Teddy brings 7+ years of experience in spatial dominance and soft furnishing acquisition. His footprint-to-impact ratio is unmatched. People underestimate him based on his physical profile. This is their first mistake.

Core competencies:

  • sofa monopolisation

  • sustained eye contact

  • treat negotiation

  • knowing exactly when you're about to leave