How I Can Help

I work with small e-commerce brands to get more from their marketing. Whether you need someone managing things day to day or just want a one-off deep dive, here's what I offer.

Meta Ads

From £275/month

The bread and butter of most e-commerce brands. I build, manage, and optimise Meta ad campaigns that bring in customers without burning through your budget. From creative strategy to audience testing to scaling what works, I handle the lot.

Google Ads

From £250/month

Search, Shopping, Performance Max. If your customers are actively looking for what you sell, Google Ads makes sure they find you. I set up and manage campaigns with a focus on return on ad spend, not just clicks.

Email Marketing

From £300/month

Ads bring people in. Email keeps them coming back. I build Klaviyo flows and campaigns that turn one-time buyers into repeat customers. Welcome sequences, abandoned carts, post-purchase follow-ups, regular campaigns. All of it.

Strategy & Audits

From £100 per audit | From £850 for strategy

Not sure what's working and what isn't? I'll take a proper look at your current marketing setup and give you an honest breakdown of where you're leaving money on the table, plus a clear plan for what to do next. Available as a one-off project.

Not sure which service you need? Get in touch and we can figure it out together. I offer bespoke packages which cover a combo of the above and are usually priced between £250-£600/month.

Get Your Bespoke Package

“Karen is so much more than an ads specialist, she is incredible at analysing them, working out what works, what doesn’t, and changes it straight away if it’s not performing how she wants it to.  I regularly see email updates from meta or google to say an ad is running (ie she has obvioulsy tweaked something).  They were never checked and tweaked that often before. Karen has also been great at helping me analyse other parts of my business, including Klaviyo, but also helping me when I am having a crisis of confidence (quite common as a solo business owner) and just very logical and pragmatic.  I have recommended her to many of my small business peers without a second thought.”

— Abby, Founder of Helix & Conch

Frequently Asked Questions

  • Not exclusively, but most of my clients do use Shopify; it's where I have the deepest experience. If you're on a different platform, get in touch and we can have a chat about whether it's a good fit.

  • Most of my clients work with me on a retained basis; I'm in your ads account and email platform regularly, not just dropping in once a month. That's the best way to see real results over time. If you're not ready for that, I also take on one-off projects like marketing audits (from £100) and strategy reviews (from £850).

  • Individual services start from £250/month, and bespoke packages covering a mix of services are typically between £250–£600/month. Get in touch and I'll give you a straight answer based on what you actually need.

  • It depends on what we're working on. Paid ads can show early signs of progress within a few weeks, though meaningful results typically take 2–3 months of optimisation. Email flows build steadily over time. I'll always be upfront about realistic timelines from the start.

  • Usually within a few weeks. Once we've had an initial chat and agreed on scope, I move quickly on onboarding. Get in touch and we can figure out timing from there.

  • Directly with me. I keep my client list small on purpose so I can properly get to know your brand and make decisions that actually make sense for your business.

  • Agencies have account managers, junior execs, and overhead; you pay for all of it. With me, you get a senior marketer who's actually doing the work, for a fraction of the cost. I keep my client list small so I can treat your budget like it's my own, not just hit your monthly hours and move on.